Last week we went into the story about the fabric we source and use to create exceptional collections. This week, we will enter the world of design in our four-part series.
When it comes to our style, the design is one of the pillars that is consistently innovative. With luxury, debonair, comfort and lifestyle in mind - our design is unique and meaningful without being boastful. Let us tell you about our design ethos.
The source of inspiration for Iter Itineris is deeply rooted in Italian semi-tailoring, high quality materials combined with Italian and Japanese fabrics, and unrivalled attention to detail. With these crucial elements and ways of thinking, Iter Itineris creates genuine and authentic garments - for the discerning gentleman.
When we say 'semi-tailoring' we are designing for comfort and movement in a structure that is complementary, but not restrictive or overly formal. In traditional tailoring for suits and blazers, a kanvas lining made of horsehair is created according the exact, bespoke measurements. Rather than measuring up, our blazers are ready to wear, yet still have similar qualities to a traditionally tailored garment in its construction. Take for example our Debonair Traveller-Shirt Jacket. It has the look of a beautiful mens blazer, but take a closer look and you'll see how it has been designed for comfort and movement with its cutting.
The arms on this Debonair Traveller Shirt-Jacket are designed like the arms of a mens button down shirt - with more room in the elbow area, it allows the wearer to not feel restricted in anyway. The shirt cuff style is also a unique detail that looks neat and debonair - but with a familiar element of the everyday.
This garment along with and our renowned blazers and coats are designed with the modern nomad in mind. Inner and outer pockets are designed to be deep - perfect for holding passports, keys, phone,and other personal items.
With SS16 collection well underway, more innovative and impressive designs will be revealed. In our Flagship shop in Hong Kong, every garment has a meaning, a story behind its design. Just ask the staff, they’ll be more than happy to share the story.